Two HFT start-ups in the final of the state competition ASAP BW

"Procify" and "Intelligent Task Management" compete in the competition

The ASAP BW final is a university competition in which the best teams from Baden-Württemberg pitch their start-up ideas in 90 seconds. The teams have the opportunity to present their concepts on a virtual stage and win prizes and places in further funding programmes.

Once again, two teams from HFT Stuttgart were in the final in February 2023:

Procify aims to automate and make more efficient the invoice and benefit verification of private health insurance companies with the help of artificial intelligence. The team consists of Banias Baabe, Fidel Söyünmez, Sertac Söyünmez and Sidal Söyünmez. They bring expertise from the fields of Business Informatics, Digital Processes & Technologies, Financial Management and IT Security.

Intelligent Task Management (ITM) helps smaller craft businesses in the plumbing, heating and air conditioning sector in particular with job planning and optimization. An AI-based software solution individualizes, automates and prioritizes planning. As a result, businesses save time while increasing profits and customer satisfaction. The team comes from the master's program "Sustainable Energy Competence". Lukas Baur, Daniel Merz, Moritz Sambeth and Simon Dommer came up with the idea in January 2023 as part of the entrepreneurship seminar, which was led by Matthias Schöttler and Elena Schön from the PLAN G start-up center.

Marion Riedel and Ina Haug were also guests at the finale. The two successful founders chatted in a live podcast from the founders' inner circle. Together with their co-founder Diana Kovaleva, the business psychologists founded the start-up improveMIDand help companies strengthen mental health in the workplace. For this purpose, they have developed a tool with which mental stress can be recorded and analyzed.


If you missed the event and want to watch the pitches, you can find the whole event on YouTube.ITM 's pitch can be seen from minute 37, Procify pitches from minute 54. The interview with improveMID starts at 1:16:00. Have fun watching!

You would also like to found?

Then go to STARTPLAN #5

The fifth round of the STARTPLAN format will begin on March 31, 2023. Registration is now open for students, researchers and employees. Whether you already have an idea is of secondary importance, what counts is your motivation!

You are also interested in the topics start-up and foundation?

Here you can book an appointment with one of PLAN G's coaches and receive individual information on the topics of idea generation, first steps of implementation, as well as funding opportunities and scholarships. No matter if you have an idea or not – you can ask all of your questions here. More information on the homepage or via our social media channels.

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Publish date: 20. February 2023 By Elena Schön ()