On the following pages you will find all information about the central university's communication acitivities. The team of the PR & Marketing Office informs the public about current developments, projects and events at the university. We are responsible for press enquiries, we offer journalists to find experts for interviews and we support the faculties in their public relations activities. The main focus in university marketing lies in student marketing. Generally we coordinate all central marketing activities and communication tools of the university. Please don't hesitate to contact us with your requests.

 

Contact informations
+49 711 8926 2864

Marketing and Communication at the HFT Stuttgart

Eine Zeitung liegt neben einem Laptop

Presse

Public Relations

As a central staff department of the university board, we are the first point of contact for journalists for the public and editorial offices. Internally, we advise professors and researchers in all questions related to public relations.

Please contact us for:

  • Press enquiries
  • Interview partners
  • Picture material
  • Press releases
Jemand fotografiert mit einem Smartphone

Social Media

Facebook & Co.

The HFT Stuttgart is represented on numerous digital channels with its own account. Follow us on Facebook & Co. on a channel of your choice! You will receive - more or less in real time - information from everyday university life, current results from research projects and advance notices of events.

Follow us!

  • Facebook & Instagram
  • Twitter & Youtube
  • LinkedIn & Xing
  • Snapchat
Agile steht in Großbuchstaben in der Bildmitte

Website

The online visibility of the HFT Stuttgart

In March 2020 the HFT Stuttgart has launched a new website. The aim was and is to make it as easy as possible for our differetn target groups to find the relevant information they are looking for. In addition to the website, there is also an HFT App our students can use to organize their study life efficiently.

Comments and feedback?

The Marketing&PR unit is responsible for the operation, maintenance and further development of the new website. We are very happy to receive suggestions, feedback or ideas for further developments. Don't hesitate to send us an email to website@hft-stuttgart.de.

 

Auf einer Tafel steht what's new

Marketing

Strategic Marketing

The marketing activities of the HFT Stuttgart focus on student marketing. Together with Prof. Dr. Kristina Weichelt-Kosnick, scientific director for university marketing, we work on strategic concepts, mission statements and the profile of the university.

Marketing for specific courses

In addition to marketing measures that relate to the university as a whole, we also offer marketing services for specific courses of study. Together with the reponsible staff in the study programmes we create individual marketing strategies and implement measures related to different target groups.

Auf einem Tisch sind Werbemittel der HFT ausgebreitet

Flyers & more

Information material

The HFT Stuttgart produces information material, reports, brochures and flyers. In terms of sustainability, printed publications are steadily declining. The focus lies more and more in provide all important information in digital form.

 

Publications:

  • University newspaper
  • Study guide & Study course flyers
  • Image brochures
  • Anual report
Studenten sitzen in Bau 8 zusammen

Events

Inhouse events

The HFT Stuttgart opens its doors to the public for numerous events. For prospective students we offer study information days and sample lectures. Visits from school classes can also be organised. Especially for the younger ones we offer an Easter and Christmas lecture for children.

Fairs for prospective students

  • horizon Stuttgart
  • Stuzubi
  • Dream job IT & Technology
  • vocatium Stuttgart
  • starting signal Abi

Further information

Lachende Absolventen in Roben

Alumni

Stay in touch!

This is the motto of our alumni support! Stay in touch with your university and take advantage of our diverse services. We invite all graduates, former professors and university employees to become part of the alumni network at the university.

Alumni network

Visit our alumni portal and become a member of the HFT Stuttgart alumni network!

Contact per email: alumni@hft-stuttgart.de

The HFT Stuttgart is an extremely lively and diverse university, same goes for the markting and communication department. Main topics, channels, trends and requirements for university and science communication are constantly evolving - a highly exciting area!

Marketing and Communication Team:

Image Name and position Email and phone Room
 Leitung der Stabsstelle +49 711 8926 2864 1/324
 Online Redaktion und Social Media +49 711 8926 2422 1/315
 Product Owner Website +49 711 8926 2344 1/315
 Online Redaktion und Studiengangsmarketing +49 711 8926 2388 1/315
 Werbemittel und Media +49 711 8926 2656 1/319
 Pressereferentin +49 711 8926 2656 1/323
Networks

The Marketing & Communication department is a member of the following organisations:

BVHkom

Federal Association for University Communication e.V. in Germany

Euprio

Association of higher education communicators in Europe

alumni clubs.net

DACH Association of Alumni Organizations at Universities

 

Up to date